Head of Marketing

An exciting opportunity has arisen for an ambitious and commercially minded Head of Marketing to join a growing organisation during an exciting period of expansion. This is a senior leadership role where you'll have the opportunity to shape marketing strategy, increase brand awareness, generate high-quality leads, and drive business growth across multiple business areas.

Working closely with senior stakeholders, you'll lead the marketing function, combining strategic vision with hands-on delivery across digital marketing, content, events, and communications.

Head of Marketing - Key Responsibilities

• Develop and deliver the organisation's marketing strategy, ensuring it supports business growth and commercial objectives.
• Lead integrated B2B marketing campaigns to generate qualified leads, strengthen the sales pipeline, and increase brand awareness.
• Oversee all digital marketing activity, including website, SEO, email marketing, LinkedIn, content, and marketing automation.
• Create engaging content and thought leadership that positions the organisation as a market leader.
• Plan and deliver a programme of events, webinars, exhibitions, and networking opportunities to enhance stakeholder engagement.
• Work closely with senior leadership, sales, and business development teams to align marketing activity with commercial priorities.
• Monitor campaign performance, analyse marketing data, and produce insight-driven reports to measure ROI and identify opportunities for improvement.
• Manage marketing budgets, external agencies, and suppliers to ensure campaigns are delivered effectively and within budget.
• Lead, develop, and inspire the marketing function, driving innovation, collaboration, and continuous improvement.
• Protect and enhance the organisation's brand, ensuring all communications are consistent, professional, and aligned with company values.

Head of Marketing - Skills & Experience Required

• Proven experience in a marketing leadership role.
• Strong track record of delivering commercial results.
• Excellent understanding of digital marketing, including SEO, CRM systems, email marketing, automation platforms, and analytics.
• Experience or a strong knowledge in acquisitions 
• Strong commercial awareness with the ability to translate strategy into measurable outcomes.
• Previous experience within professional services, training, compliance, membership, or regulated sectors would be advantageous.

Head of Marketing - Benefits

• Up to £65,000 per annum depending on experience 
• Monday - Friday 9am - 5pm
• Hybrid and flexible working.
• 25 days annual leave plus bank holidays and your birthday off.
• Company pension scheme.
• Private medical insurance, cash plan, and life assurance.
• Free on-site parking.

Thank you for your application.

Please note Lawrence Dean Recruitment is acting as an employment agency & business. Due to the high number of applications, we receive, we are unable to respond to all applications individually. If you have not been contacted within 7 working days your application has been unsuccessful on this occasion, but we may contact you about other opportunities in the future.

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